INTERNATIONAL ACADEMY OF DESIGN AND TECHNOLOGY, SCHAUMBURG
PROJECT TYPE
Marketing Campaign
CLIENT
IADT Schaumburg
PROJECT SUMMARY
In 2007, the International Academy of Design and Technology was commissioned to produce one of its first Fashion Shows. As Program Chair of the Visual Communications Program at the time, Shajan Karottu collaborated with Polly Lamers, Program Chair of the Fashion Design Program, to create the look and feel of this campaign. Fashion, Style, Glamour was the theme for the show. Designing with a black & white photograph and adding red to the composition helped convey a bold, classic fashionable appeal to this campaign.
Posters, flyer's and tickets were created with the same motif.
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